The Wholesome Hippie

Branding
Written By Holly Nejedly

The Wholesome Hippie

BRANDING

The goal with this project was to create a joyful, nature-inspired brand identity for The Wholesome Hippie, a smoothie bar that channels free-spirited, boho energy with an emphasis on health, sustainability, and community. The branding should evoke peace, positivity, and a touch of retro soul—appealing to wellness lovers, spiritual seekers, and chill, smoothie-sipping dreamers.

 
 
Holly Nejedly
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